When you run, your feet absorb a lot of impact. When you play tennis or volleyball, you push off, stop short, and jump—often on hard courts. The right footwear and apparel can make those movements feel smoother and more supported. ASICS builds running shoes and sports apparel around one idea: “Sound Mind, Sound Body.” That means helping you move well so you can feel well, whether you’re chasing a personal best or just getting out the door.
Cushioning That Works for Runners and Court Players
GEL cushioning technology is at the heart of many ASICS shoes. It’s designed to absorb impact and soften landings, which matters whether you’re logging easy miles or reacting to a fast shot at the net. The new GEL-SLOWCUSH™ shoe, for example, focuses on extra-plush comfort for the miles you’re not timing—recovery runs, casual jogs, or days when you just want to take it easy.
For runners training in low light, the LITE-SHOW™ collection adds reflective details to bestselling running shoes and apparel. That visibility can help you feel more confident on early mornings or evening runs. Tennis and volleyball players also benefit from cushioned support, because repeated jumping and side-to-side movement puts stress on your feet, ankles, and knees. ASICS court shoes are built with stability and cushioning in mind, though the exact model depends on your playing style and surface.
More Than Performance: Sound Mind, Sound Body
ASICS isn’t only about faster splits. The brand’s philosophy, “Sound Mind, Sound Body,” recognizes that movement supports mental well-being, too. Modern life means many of us move less and less, and the good news is that even 15 minutes of movement can help you thrive. That could be a short run, a few laps, or a quick session on the court.
That philosophy shows up in practical ways. The NIMBUS MIRAI™ 2 shoe comes with a sustainability angle: for every pair purchased by a OneASICS™ member, ASICS will plant three trees through its partner, veritree. When you’re finished with the shoes, you can bring them back to enter a free recycling program. It’s a small loop that connects performance gear to a bigger picture.
ASICS also celebrates real athletic achievements. At the Chicago Marathon, Emma Grace Hurley ran a time of 2:20:47, making history with the fastest debut marathon by any American woman. Stories like that show what consistent movement can lead to—not just for elite athletes, but for anyone building a routine.
Gear for Every Kind of Movement
Whether you’re a runner, a tennis player, or a volleyball player, the right gear should match how you move. Here’s how to think about it:
- Road running: Look for cushioned running shoes that match your training. If you want soft, easy comfort, the GEL-SLOWCUSH™ shoe is designed for relaxed miles. For daily training, ASICS offers a range of shoes with GEL cushioning to help absorb impact.
- Low-light running: The LITE-SHOW™ collection pairs reflective details with bestselling running shoes and apparel, so you can stay visible when the sun is down.
- Tennis and volleyball: These sports demand grip, stability, and cushioning. ASICS court shoes use cushioning technology to help manage the repeated impact of jumps and quick direction changes. Choose a model built for your surface and playing style.
- Everyday activewear: ASICS sports apparel supports movement without getting in the way, from training tops to shorts and more.
Join OneASICS and Start Moving
The new OneASICS™ experience gives members more ways to engage. You can earn Moves by shopping and moving, then use them to unlock rewards. New members can also enjoy 10% off their first order—a nice nudge to try a pair of shoes or update your activewear.
Ready to find gear that supports your next run, match, or practice? Visit the official ASICS U.S. site to explore running shoes, court shoes, and activewear. Whether you’re aiming for a personal record or simply want to feel better in your body, ASICS is built around the idea that movement can help you thrive. Take the first step—or the next one.
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